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#GivingTuesday Toolkit

Giving Tuesday happens annually on the Tuesday after Thanksgiving. Originally developed to encourage Americans to make generosity a part of their daily lives, it has become a national movement and a great opportunity for helping organizations to attract new volunteers, donors and ambassadors.

  1. Create your own peer-to-peer fundraising page, here: https://www.classy.org/campaign/this-givingtuesday-you-can-make-dreams-a-reality/c153982
  2. Promote our main crowdfunding page, here: https://www.classy.org/campaign/giving-tuesday-2017/c153435

We have included below a series of shareable videos, sample emails, and social media posts you can use to promote your "I Have A Dream" Foundation affiliate this #GivingTuesday.

Videos

To share, either click the "share" icon (the paper airplane) on a video and copy the url, or share directly to facebook or twitter.

Ready-to-Post Social Media Graphics

Editable Social Media Graphics

Customizable social media messages

This #GivingTuesday, help @ihdfnational work towards a future filled with promise & opportunity for every child. [donation link]

With your gift $50 this #GivingTuesday, @ihdfnational can send a care package to a college Dreamer. [donation link]

Join us in the fight for #EducationalEquity this #GivingTuesday by supporting @ihdfnational

Sample email

Send an email to friends on #GivingTuesday to promote your peer-to-peer fundraising page!

Hey [name],

I'm fundraising for the "I Have A Dream" Foundation's Giving Tuesday campaign. Giving Tuesday is a global day dedicated to giving, and this year "I Have A Dream" are fundraising to provide more children from low-income communities with the long-term, individualized academic, social, and emotional support they need to thrive in school, college, and career. How awesome is that?

I'm trying to raise [goal] by the end of Giving Tuesday. Would you consider donating to help me reach my goal? I'm passionate about ensuring that every child has access to the opportunities they need to reach their full potential, and I hope you'll support me—and Dreamers—by making a gift to my fundraising page below. Thanks in advance!